Marketing Workbook for Small Business Owners

17/01/2025

Marketing Workbook for Small Business Owners

By Lucy Brook, The Marketing Lab

After years of working with leaders of start-ups, small businesses, and SMEs who can feel completely lost when it comes to marketing, I’ve poured my experience into creating an easy-to-follow marketing strategy workbook to support business owners.

This isn’t your typical marketing textbook full of jargon and fluff. (Well, I do use some marketing jargon, but it is all explained!)

This is a no-nonsense, straight-talking resource designed to help you understand and implement marketing strategies without feeling overwhelmed. Whether you’re a one-person business, or part of a small team, the workbook is packed with practical advice.

For each area of marketing, I’ve included an example using my own business, followed by a blank template for you to complete for your business.

Here are some of the areas covered in the workbook:

  • What are your business goals?
  • Who are you selling to?
  • Do you know your market?
  • Who are your competitors?
  • What channels will you use?
  • And plenty more!

The workbook usually costs £40.00, it is currently on sale for £30.00, including postage.

There is also a PDF download version for £20.00.

Buy online here: https://mktlab.co.uk/shop.

I do hope you find it useful, if you’ve got any questions or would like a chat about how this might help your business, please drop me a message or catch me at the next networking meeting in either Cirencester or Cheltenham.

I’m always happy to help!  Also, do please give me any feedback if you use the workbook, I’d love to hear how you get on.

About Mkt Lab

I set up the MKT LAB to provide flexible marketing solutions for start-ups, SMEs and business owners without the ‘stuffy consultant’ hat. I make marketing easy, fun and practical so that anyone can follow my advice even if you’ve never done marketing before.

  • Do you need a powerful marketing strategy?
  • Do you need to get a new business off the ground?
  • Do you need to re-position an existing business?

I’ve worked with many different types of organisations on every type of marketing activity over the last 20 years. Email me to get in touch .

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